We stock about a gazillion different magazine titles as well as stationery across our 5 stores in Australia, New Zealand and online.

Archive for the ‘General randomness’ Category

‘Magazines We Love Right Now’ booklet

Monday, May 21st, 2012

After we had so much fun putting together our Christmas newspaper, we thought we’d make another little publication to preach the gospel of all our favourite mags of the moment.

Made with the help of Thomas Williams at Hunt Studio it’s a small booklet called Magazines We Love Right Now and it highlights magazines from Coverjunkie to Offscreen to Lucky Peach and Kinfolk as well as a fair few others you might not be familiar with.

It’s 30 pages long and comes with a tear-off $5 voucher for redemption in-store before the 1st June. We’ll have these available at agIdeas in Melbourne this week or you can ask at the counter for a copy at any of our stores in Melbourne and Sydney.

Otherwise, we’ll happily send you one in the post (within Australia and New Zealand) if you send your address to info@magnation.com with the subject line “Booklet please”.

The voucher expires soon, so get in quick!

Time Out Melbourne presents… Magazine speed dating

Thursday, May 3rd, 2012

Time Out presents... Magazine Speed Dating

In an old episode of Frasier doing the rounds on the re-run circuit up at the higher end of the digital TV spectrum—somewhere between the first season of Mad About You and what seems to be the one episode of Everyone Loves Raymond on an apparently endless loop—there’s a moment where Frasier describes his experience speed dating as “basically all the stress and humiliation of a blind date… times twelve.”

Our friends at Time Out Melbourne are doing their darndest to mitigate these horrors by combining them with the wonder of printed media in a little thing that they call Magazine Speed Dating.

Actually they’re calling it an “indoor-magazine-picnic-date thingo” but it’s basically the same thing.

Due to be held at our Elizabeth Street store on Wednesday 16th May, take a look at Time Out’s site for more details on how to get involved. (They’ve had plenty of applications from the fairer sex, but there’s still room for plenty of men, so get involved fellas!)

Instagram… and win!

Thursday, March 29th, 2012

Instagram @mag_nation

Ever since we replaced our big ol’ brick phones with shiny new iDevices last month, we’ve quietly been posting photos up on our new Instagram account every couple days at @mag_nation.

Since we’ve been having such a good time on Instagram, we figured it’d be fun to run a competition up on there.

How does it work?

Well, we’ve got three $50 vouchers up for grabs and all you need to do to enter is to take a photo of your fave magazine of the moment (the more interesting shot the better, so get creative) and annotate it with the comment, “Print’s not dead! @mag_nation #maglove”.

Winner will be chosen at our discretion and entries close in one week from now, so get snapping!

Just announcing our feature film debut. No biggie.

Monday, February 13th, 2012

Thanks to our friends at Time Out Melbourne (sign up for their newsletter Melbournians, they have sweet giveaways out the wazoo), we managed to get along to an advance screening of the new Aussie film Any Questions for Ben last week.

Written by Santo Cilauro, Tom Gleisner and Rob Sitch (the guys behind The Castle, The Dish, etc.), it’s the story of a successful yet spiritually unfulfilled 20-something branding consultant searching for a scrap of meaning in this vast ol’ universe of ours.

As I was taking the first exploratory licks of a banana flavoured choc-top and settling into my seat about 30 seconds or a minute in, I noticed that… the lead character was shopping for magazines… in our Elizabeth Street store!

All told, our cinematic debut lasts for no more than maybe 10 or 15 seconds and, yeah, I’d say that they took a bit of creative license portraying our staff (“this, like, just, like came out in the US, like, yesterday!”) but it was still a bit of a proud moment.

I left the film still baffled as to how we ended up in it, but digging through some e-mails the next day, I discovered that the production company arranged this with us about two years ago and we’d promptly forgotten all about it.

Melbourne is everywhere in Any Questions for Ben.

From drinks at Rooftop Bar to The Melbourne Cup to the café at the State Library, it’s lovely to see our city so gloriously represented up on the big screen. In all honesty, the film is a bit cheesy. But in the best possible way… imagine perennial TV favourite Love Actually set among Melbourne’s laneways and you’re coming close.

Starring Josh Lawson and Miss Teen Tasmania 1998, Rachel Taylor as well as Spicks and Specks’ Alan Brough in a top notch supporting roll, heck, get along to it just to see us in our silver screen debut! It’s in cinemas now.

Battle of the Mums

Friday, April 29th, 2011

We’ve all seen ‘em… those cards that say, “To the best Mum in the world”, among other gratuitiously hyperbolic claims about superior your particular mother’s alledgely superior nurturing skills.

Well, enough of that malarkey, ’cause we’re just not buying it.

We’d like to introduce a competition which we call “BATTLE OF THE MUMS”. Simply put, tell us why your Mum is awesome. The Mum that we declare better than all others wins a magazine subscription (up to a value of $80) and you’ll win a $50 gift voucher for yourself.

How to enter? Just comment on this post and you’re in the running.

Let the games begin…

AgIdeas is coming

Thursday, April 21st, 2011

Every year around Easter, scores of design enthusiasts and speakers from across the design spectrum converge on Melbourne for the AgIdeas International Design Forum.

It’s one of our favourite events on the design calendar and speaker-wise, this year, they’ve got people like the chef Guy Grossi, ad man Adam Hunt (he had 80% of his brain removed and his work banned from the ABC… these two incidents may or may not be related), the illustrator Oslo Davis, photographer Stephen Dupont (who, among other things, has taken some amazing photos of Afghanistan and Raskol gangs in Port Moresby), Japanese designer Ken Miki and plenty more exciting and inspirational design peeps to feast your eyes and ears upon over the course of the three days in the salubrious surrounds of Melbourne’s Convention and Exhibition Centre.

We’ll have a stand there again this year and will be bringing along a selection of our favourite books and magazines available to sell; do let us know if there’s anything particular that you’d like us to bring down.

There are still a few tickets left over at the AgIdeas site, but don’t leave it too late as this baby always sells out!

Our Xmas giveaway advent calendar!

Monday, December 6th, 2010

Every year at Christmas time we try and come up with a promotion aimed to deliver maximum benefit to our customers with minimum risk of driving ourselves into receivership.

Last year we offered 1 in every 100 subscriptions for free and gave the person who bought the most subscriptions their magazines for free (in the end, it turned out that the winner didn’t even know that we were running the promotion at all. D’oh!)

While our competitors offer trips to Paris or $30,000 skiing holidays as prizes, we want to set our sights on something that you might actually have a chance of winning. (And well, if we could afford $30,000 skiing holidays… rather than giving them away, we’d probably actually be writing this blog post on a laptop in front of a roaring fire with a mug of hot chocolate in a lodge somewhere in the Swiss Alps. But I digress…)

So, this year we’ve put our heads together to come up with a special offer to spread around the chance of winning and to give you a special offer every day from now, until Christmas.

We call it… THE MAG NATION CHRISTMAS TWITTER/FACEBOOK GIVEAWAY ADVENT CALENDAR! Catchy, right?

Here’s how it works:

Every day up until December 24th, at precisly 11am AEST we’ll post a discount voucher code (valid until midnight that same day) on our Twitter and Facebook pages. It could be for 30% off a subscription to Vogue Paris or $5 off a Moleskine diary or practically anything in between.

N.B. We’ll be running the first of these at 2.30pm on December 6th. Long story, but I think we were milling around the coffee machine or checking our RSS Feeds at 11am today.

The first person to use this code will get their order FREE, 100% refunded to their credit card or Pay Pal account. And as for everyone else, well, you’ll still get a pretty sweet discount that should put a smile on your yuletide dial.

Feliz Navidad!

Make us laugh and go to Semi-Permanent for free!

Monday, September 13th, 2010

We’re a little bit excited, ’cause it’s time for Semi-Permanent, Melbourne again. After SP Auckland last month and Sydney in March, the Semi-Permanent juggernaut makes its way down south, this Friday and Saturday at the Melbourne Exhibition Centre.

As usual, there’s an incredible range of speakers… among them, the animator Simon Allen from Pixar (yeah, we know, freaking PIXAR!), Leif Podhajsky (he designed the cover to Tame Impala’s album Innerspeaker in addition to heaps of psychedelic maths-y third eye expanding visuals that you can see in mags like Pilot and Monster Children), Timba Smits (the mastermind behind Wooden Toy magazine), Kelvin Ho (he’s a ‘retail architect’ but I have to confess, I know him more from perving at his house on The Selby) and so many more inspiring artists, designers, photographers and all-round superhuman creative types.

Although tickets are fast becoming scarce, we have managed to secure 5 free passes to give away. (Bless the cotton socks of those Semi-Permanent organisers, Andrew and Murray.)

Yep, amigos and amigas, you read that right.  We’ve got five passes (valued at $310 each) to give away! If you want to go in the running to win, all you need to do is post on our Facebook wall and make us laugh. The five people who make us laugh the hardest… win! Easy as that. If urine is dribbled, we may even give you two passes.

In honour of the creative spirit of Semi-Permanent, we are making this a little bit free-form. Entries will not be restricted to words alone… you can draw a picture, record a video (why does nobody ever post wall videos using those great iSight cams that every computer has nowadays anyway?), heck, you could even get your Dad to enter on your behalf with some of his famous ‘wordplay’.

(Common sense reigns, we reserve the right to amend, modify or make up rules at our discretion. The only thing that’s guaranteed is that five passes will be given away!)

Free coffee for Foursquare users

Monday, August 30th, 2010

An article in The Herald Sun today reports that social networking site Foursquare has hit 3 million users. While that’s not large by Facebook or Twitter standards it is, well, three times the population of Auckland. And growing rapidly.

If you haven’t been paying attention to the latest developments in mobile technology, Foursquare is a location-aware game for iPhones/Androids/Blackberries which involves ‘checking in’ to physical spaces with your phone, letting your friends know that you’re there and winning points and unlocking all kinds of specials the more check-ins you make along the way.

We’ve just started a special offer for Foursquare users where every fifth time to check-in to our Elizabeth Street store, we’ll give you a free coffee.

Got any other ideas for specials? We’d love to hear them.

High Powered Conversations at Mag Nation HQ

Friday, August 6th, 2010

It’s not all fun and games at Mag Nation HQ. From time to time, we get involved in some really heavy issues. The email exchange below is completely unedited from start to finish, with the exception of a client name to protect their identity. Seriously.

From: Mag Nation Queen St.
Sent: Wed 04-Aug-10 11:50 a.m.
To: Ravi Pathare
Subject: Gay mags

Ravi,

(Insert unnamed IVF clinic here) have an account with us to send them porn once a month but we don’t get any Gay porn titles anymore, can we put them back on order?

mag nation
100 Queen Street
PO Box 106196
Auckland CBD
Tel: 3666 216

________________________________

From: Ravi Pathare
Sent: Wed 4/08/2010 12:02
To: Mag Nation Queen St.
Subject: RE: Gay mags

How many gay porn titles do they want per month and what nos. of each?

Ravi Pathare
Managing Director
Mag Nation Pty Ltd
100 Queen St.

________________________________

From: Mag Nation Queen St.
Sent: Wed 04-Aug-10 12:05 p.m.
To: Ravi Pathare
Subject: RE: Gay mags

Two a month, along with two straight porn and one mens mag. I have the others on hold waiting to send out once a couple of gay titles come in, but DNA/Attidude are just lifestyle magazines

mag nation
100 Queen Street
PO Box 106196
Auckland CBD
Tel: 3666 216

________________________________

From: Ravi Pathare
Sent: Wed 4/08/2010 13:16
To: Mag Nation Queen St.
Subject: RE: Gay mags

Understand. For the intended purpose, DNA/Attitude simply won’t cut it.

Ravi Pathare
Managing Director
Mag Nation Pty Ltd
100 Queen St.
Auckland
New Zealand.

________________________________

From: Vali Valibhoy
Sent: Wed 04-Aug-10 1:20 p.m.
To: Ravi Pathare
Subject: Re: Gay mags

________________________________

From: Ravi Pathare
Sent: Wed 4/08/2010 13:22
To: Mag Nation Queen St.
Subject: RE: Gay mags

Mama Mia?

Ravi

________________________________

From: Vali Valibhoy
Sent: Wed 04-Aug-10 1:50 p.m.
To: Ravi Pathare
Subject: Re: Gay mags

This is destined for the blog.

________________________________